WipeSwift
At WipeSwift, we believe cleaning should be effortless and effective. That’s why we created ForceMop - a powerful, innovative cleaning tool designed to make your home sparkle with minimal effort. Our mission is to provide high-quality, smart cleaning solutions that save time and energy, so you can focus on what truly matters.
The Story Behind ForceMop
Meet Lisa Robert, a busy mom of three and a former engineer who always struggled with traditional mops. Frustrated with bulky, inefficient mops that left streaks and dripped water everywhere, Lisa set out to design something different-something smarter, faster, and more effective. After months of experimenting, ForceMop was born - lightweight, ultra-absorbent mop that cleans deeper with half the effort. Lisa’s goal was simple: make cleaning effortless for everyone.
Meet Our Team

Lisa Robert - Founder & CEO
The visionary behind ForceMop, Lisa leads the company with a passion for efficiency and smart home solutions.

Michael Hayes - Chief Financial Officer (CFO)
With a background in finance and operations, Michael ensures WipeSwift stays on track for growth while keeping prices fair for customers.

Sophia Martinez - Head of Product
Sophia is responsible for researching and improving our cleaning tools, ensuring every product is built to last and perform at its best.

Kevin Thompson - Marketing & Brand Director
Kevin brings the WipeSwift story to life through creative marketing, helping more people discover the magic of ForceMop.

Rachel Adams - Customer Experience Manager
Rachel leads our customer support team, ensuring that every WipeSwift customer has a smooth and enjoyable experience